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About 2C

We think beyond technology

2C is a software development company headquartered in Novi Sad, Serbia. Technology is how we deliver, but your business is where we start. We’re the development team for growing companies that don’t have one - from the first idea to long after launch.

How we started

Two streets, one lesson

Picture this: Ivan and Nebojša agree to meet in Budapest - on Váci, right outside McDonald’s. Both arrive on time. Neither can see the other. A phone call later, both insist they’re standing exactly where agreed.

Plot twist: Ivan was on Váci út and Nebojša on Váci utca - two streets with (almost) the same name, each with its own McDonald’s. Double plot twist: when they tried Vapiano instead, there was one on both streets. Starbucks? Both streets as well.

An hour later they finally found each other - and that’s when it clicked. Precise specifications are everything. Getting the exact requirement right is the core of what we do; without it, you end up wandering a maze of goals, like two people looking for each other in Budapest.

From Váci Street to 2C

A young company with veterans’ wisdom

We saw businesses searching hard for IT partners they could rely on, and founded 2C to deliver client-focused digital solutions. 2C brings together Lilly021’s seasoned client approach and Ivan’s engineering experience from Rimac, Schneider and leading US startups.

We started during a market crisis, so learning, adapting and staying flexible are built into how we work. We believe technology should serve a purpose, not dictate it. That’s what we mean by thinking beyond technology: our compass is your goals, not our preferences.

Fortune favours the bold - and the bald, in our case.

Our promises

What thinking beyond technology means for you

Technology is how we deliver - your business is where we start. In practice, that comes down to nine promises we make on every project.

  • First time right

    The last vendor you need. We deliver solutions that work as intended.

  • Calm under pressure

    Give us a couple of hours on an urgent problem and we’ll fix it. We won’t leave you, whatever its size or urgency.

  • Ownership, start to finish

    One partner for the whole journey. Agreed = delivered. You enjoy the ride - we focus on the tech.

  • We understand your business

    Before we propose a solution, we understand the business problem behind it - and the essence of your business.

  • Independent thinkers

    We weigh every approach carefully and recommend the best solution for you. Expect a new perspective.

  • Economic engineering

    You pay the real value of the product - what the work is worth. Our decisions are made to save you money.

  • Easy to work with

    We plug into your team fast, and adapt how we communicate to the style you prefer.

  • Safe hands for your infrastructure

    We take ownership of your infrastructure - your most valuable resource. Your house keys are safe with us.

  • Developers who communicate

    No middle management. You talk directly to your developers, and pay only for the people you truly need.

For clients

Ready to experience the difference?

Book a free 30-minute call. Tell us how your business runs and what you’d like to improve, and we’ll tell you honestly how we’d approach it. No strings attached.

Book a call

For engineers

We’re always looking for talented engineers

Junior or experienced - if you like owning a problem and seeing it shipped, we’d like to meet you.

See open roles